Balenciaga Makes Lay’s Potato Chip Bag An Official, Crisp Fashion Statement

Fashionistas might want to take a bite out of the yummiest item to have come out of Spring/Summer 2023 catwalks: a Lay’s potato chip bag.

The look was first teased by Balenciaga’s creative director Demna Gvasalia—often known simply as Demna—in June, when he attended Antwerp’s Royal Academy of Fine Arts’ graduate fashion show toting a pack of Lay’s Original Wavy Potato Chips. The appearance fueled tittle-tattle about whether a snack-themed purse was in the works.

Well, before the idea got stale, the luxury house finally confirmed the moreish it-bag during its muddied presentation at Paris Fashion Week, where a couple of models were seen clutching Lay’s-branded calfskin bags and looking like ultimate snacks.

It appears that Balenciaga’s snack ‘bags’ will arrive in a few “flavors,” including classic, lime, and salt and vinegar. Closeup visuals shared by high-fashion curator Lil Jupiter on Instagram reveal that “Balenciaga Paris” are also branded on the clutches.

The bag retains a crinkled silhouette, scrunching in the middle as if perpetually being held in someone’s hand.

It’s too early for pricing details to be out, but you just know it’s going to be worth multiple crates of snacks. The perk is that you can fill this clutch with as many potato chips as you want. This won’t be one of those bags that comes with 50% air.

Source: DesignTAXI

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Heineken Launching Sneakers With Actual Beer And A Bottle Opener In Them

These sneakers aren’t just made for walking — they have actual beer in them, and even come with a bottle opener.

Heineken Silver, the brand’s latest easy-to-drink brew, is launching a pair of sneakers that are kitted out with statement-making features.

Known as Heinekicks, these sneakers have discreetly built into the tongue a cool removable metal bottle opener. Yup, it’ll come in handy when you urgently need to crack open a bottle of beer, and don’t want to keep a spare bottle opener in, say, your pocket or your bag.

The Heinekicks’ most unique feature, though, is a see-through cushioned sole that has been injected with Heineken Silver beer, touted as the first of its kind in the world. After all, why walk on terra firma when you can walk on beer?

You may not be able to drink the beer from your shoes (obviously), but according to Heineken, “the soles provide the wearer with an unexpectedly smooth and unique sensation when on the go”.

To find out if that really is the case, you’ll need to be one of the lucky few in Singapore to get your paws on these sneakers. But it won’t be an easy feet, sorry, we mean, feat. There are only 32 pairs of Heinekicks in the world, and only seven will be made available in Singapore in the fourth quarter of the year.

Source: 8 Days

Sprite Discontinues Green Plastic Bottles For Environmental Reasons

Yahoo Finance Live checks out Coca-Cola’s decision to discontinue Sprite’s signature green plastic bottle on cut down on its environmental footprint.

Video Transcript

[MUSIC PLAYING]

DAVE BRIGGS: All right, before we go, a little food news roundup. Some headlines out there. Soft drink Sprite is retiring its classic green plastic bottles in favor of a clear plastic bottle starting August 1. Coca-Cola announcing the change Wednesday and pinned it on an effort to become more environmentally responsible. The clear plastic is more easily recycled and made into new bottles. So going green by ditching green, Seana. Does it bother you?

SEANA SMITH: It bothers me a little, but I think it’s something that I’ll be able to get over. I’m so used to seeing those green bottles. I don’t think I’m as opinionated about this as maybe our EP, Val, was this morning. She used the word– she was like, that’s disgusting. I’m never drinking Sprite again. So I don’t think I’m necessarily that far, but Rachelle, what about you?

RACHELLE AKUFFO: I mean, I do get it that yes, it does make it easy to just have the clear bottles and recycle them. But it’s like, these are the things that you cherished and grew up with. So it’s sad to see them go. But I mean, I guess at least, it’s for good reason, you know.

DAVE BRIGGS: Listen.

RACHELLE AKUFFO: I can’t really complain.

DAVE BRIGGS: Recycling plastic bottles is one of the greatest crises our world faces, so anything that helps curb that a little bit, I am on board with. We don’t hear enough about it.

Source: Yahoo Finance

Heinz Debuts Spoon Made Of Fries To Catch The Ideal Amount Of Ketchup

For years, fast-food enthusiasts have had a chip off their shoulders. Sometimes there’s too much ketchup on their French fry, rendering it a flabby mess. At other times, it’s barely there. And don’t get them started on the concept of double-dipping.

Heinz UK claims to have the perfect solution to end this fries-stration for good: ‘Spoon Friez’. As their name suggests, they’re fries in the shape of spoons.

According to the condiment maker, the mouths of spoons are just the right size to carry the perfect amount of ketchup for the ultimate eating experience. “Carbs in the shape of a spoon? Fry-nally,” the brand tweets.

LADBible reports that the company began dipping into (or scooped into?) the idea of making edible cutlery after a self-conducted survey that revealed 95% of consumers would rather not eat their fries if there was no sauce. The research also found that 84% were annoyed at how they couldn’t nail the perfect potato-to-ketchup ratio.

Unfortunately, you won’t be able to find Spoon Friez at your favorite fast-food joint. Heinz only gave them away as part of a sweepstakes for National Fries Day, which falls on July 13 each year. The fact that that’s a Wednesday this year, and not a Friday (Fry-day, get it?), is kind of infuriating.

Source: DesignTAXI

Coca-Cola Takes Its Soda On A Spin With DJ Marshmello

Coca-Cola has another new flavor. This time, it got some help.

The latest product out of Coca-Cola Creations — Coke’s innovation platform, which brought us starlight and pixel-flavored sodas — is a collaboration with Marshmello, a masked DJ and electronic music producer.

If you think the artist worked with Coke to develop a marshmallow-flavored beverage, you’re wrong. Instead, the new flavor has notes of strawberry and watermelon, Marshmello’s favorites.

“For our third Coca-Cola Creations drop, we sought to add an unexpected remix of flavors to a great Coca-Cola taste,” said Oana Vlad, senior director of global strategy at the company, in a statement announcing the collaboration Wednesday.

“We created a vibey blend of my favorite flavors in this all-new mix,” Marshmello said in a statement. “I think it tastes amazing and I hope fans love it too.”

The new flavor, which also comes in a zero-sugar variety, will be available for purchase starting on July 11 in the United States for a limited time. It will be offered in other countries later this summer.

It’s vital for Coca-Cola (KO), which has discontinued beloved but outdated drinks like TabOdwalla and Honest Tea, to get young consumers excited about its core product, Coke. Coca-Cola Creations, which launches digital experiences along with the limited-edition flavors, is designed to help do that.

So far, the flavors have been … abstract.

Starlight was “inspired by space,” the company said in February, describing it as having “notes reminiscent of stargazing around a campfire, as well as a cooling sensation that evokes the feeling of a cold journey to space.”

Byte, the second flavor, “makes the intangible taste of the pixel tangible,” said Vlad when it launched in April.

Compared to space and pixels, strawberry and watermelon are perfectly mundane. And the idea of partnering with artists on products featuring their favorite flavors is not new, at least in the fast food world.

McDonald’s (MCD) has had success with its celebrity meals, versions of artists’ preferred orders that are available for a limited time. The burger chain has teamed up with Travis ScottBTS and Saweetie, among others. Burger King has followed with its own celebrity deals.

For Coca-Cola, this is the first time a beverage has been created with an artist, the company said.

Source: CNN

Russia’s Rebranded McDonald’s Restaurants (Vkusno i tochka) Scribble Out Golden Arches On Sauce Packets

Russia’s McDonald’s restaurants reopened Sunday with a new name, logo, and menu, but the same sauce packets.

Staff at the rebranded fast-food chain scribbled out the McDonald’s logo on sauce packets with black pen, Reuters reported, with an image from the Agence France-Presse seemingly confirming this.

Vkusno & tochka, which Reuters translated as “tasty and that’s it,” opened 15 stores in and around Moscow on Sunday, including what was formerly McDonald’s flagship Russian restaurant in the city’s Pushkin Square.

Alexander Govor, a Russian businessperson, bought Russia’s McDonald’s restaurants after the burger giant said that continued ownership was “no longer tenable, nor is it consistent with McDonald’s values” following Russia’s invasion of Ukraine.

The hurried rebranding shows how Govor has tried to strike a balance between operating restaurants that will satisfy customers as a substitute for McDonald’s and not violating the company’s trademarks.

“We don’t have the right to use some colors, we don’t have the right to use the golden arches, we don’t have the right to use any mention of McDonald’s,” Govor told Reuters.

The huge lines of people waiting to get burgers in the days before Russian McDonald’s restaurants closed and the hefty price tags for its products on classified-ads sites showed the scale of its bulging Russian market. By clinging on to aspects of McDonald’s menu, branding, and store design, whenever possible, Vkusno & tochka can try win over loyal customers.

The famous golden arches have been scrapped, and Vkusno & tochka has a new logo made up of just one dot and two lines — or a burger and two fries — which appear in the shape of a large “M.”

Oleg Paroev, who was named as the CEO of McDonald’s Russia in February, and who has continued his role as CEO of Vkusno & tochka, said the restaurant interiors would remain the same but all traces of the McDonald’s name would be removed, Reuters reported.

Reuters reported that the chain largely used plain white packaging for fries and burgers, plain white drink cups, and plain brown paper takeaway bags. This is also evident in some of the photos of products on Vkusno & tochka’s website.

Though some dishes look familiar, Vkusno & tochka has no plans to sell Big Macs and McFlurrys.

“These names, these brands, their appearance and production technology” are too directly related to McDonald’s, Paroev said, according to The Journal.

Source: Business Insider

Dior Sauvage Cologne, Fronted By Johnny Depp, Shot Up In Demand During Defamation Trial

The demand for Johnny Depp’s Sauvage fragrance has skyrocketed during his trial with Amber Heard, it has been found.

The world has watched on as the former couple took to the stand to discuss their relationship, with the case being held at Fairfax County Courthouse and streamed live on YouTube.

As the jury continue their deliberations, it has been revealed that search for the Dior’s Sauvage – which the Pirates of the Caribbean actor is currently the face of – has soared during the proceedings.

New research found that demand has exploded by almost 50% in just a month, while the trial has been taking place.

According to the findings, carried out by Hey Discount, Google searches increased for the fragrance by a whopping 48%, from 823,000 searches in March to 1.2million in April – when the proceedings began.

They revealed that TikTok views for Sauvage also leapt up by 63% in that same time frame, with the platform becoming overwhelmed by videos regarding the trial.

It was recently named the second most popular fragrance in the world, pipped to the post by Maison Francis Kurkdjian’s Baccarat Rouge 540.

Depp is currently suing his ex-wife for defamation and seeking $50million in damages, over her op-ed in the Washington Post.

In the 2018 article, she described her experience with domestic abuse but did not name him in the piece – despite this, his team argued that it implied he was physically abusive during the course of their relationship, something he has fiercely denied.

The Edward Scissorhands actor has taken to the stand in the proceedings, insisting that he has ‘never struck a woman’ in his life.

He also claimed that Heard attacked him on their honeymoon, in 2015, and branded her abuse allegations against him as ‘heinous’.

The Aquaman actress has launched a countersuit against her ex, for $100million, saying that he libeled her by calling her a liar.

She broke down in tears during her testimony, telling the court that she feared for her life and that he penetrated her with a glass bottle during a row.

‘I am harassed, humiliated, threatened, every single day. Even just walking into this courtroom,’ she said of the impact of the trial. ‘Sitting here in front of the world, having the worst parts of my life, things that I have lived through, used to humiliate me.

‘I receive hundreds of death threats regularly, if not daily. Thousands since this trial started.’

‘This is horrible. This is painful. And this is humiliating for any human being to go through.

‘Perhaps it’s easy to forget that I am a human being,’ she added. ‘It has been agonizing, painful, and the most humiliating thing I have ever had to go through.

‘I just want Johnny to leave me alone. I just want him to leave me alone. I’ve said that for years now.’

Source: Metro