In this clip, Desiigner addressed speaking about late rapper Goonew’s controversial funeral, where his body was propped up to look like he was performing. At the time, Desiigner told TMZ that if that’s what Goonew wanted for his funeral and his family carried it out, that was the right thing to do. Desiigner explained that it was done in love, and he added that he saw Goonew’s mother’s vision for the funeral. To hear more, including Desiigner reacting to the Outlawz saying that they smoked 2Pac’s ashes, hit the above clip.
In this clip, Mase’s contract situation with Fivio Foreign prompts a discussion between DJ Akademiks and DJ Vlad about recording contracts and how certain musicians are better off remaining independent. DJ Akademiks states that artists should “own your sh*t and invest in yourself,” while DJ Vlad agrees by adding that artists signed to record labels have a 90% failure rate. As the conversation moves along, DJ Akademiks shares some advice that he once received from a record executive about signing artists before talking about budging for artists and recouping money from investments related to recording artists.
In this clip, Desiigner reflects back on being recruited by numerous record labels and being offered several multi-million dollar contracts. From there, the 25-year-old talks about receiving a phone call from Kanye West about using “Panda” for his album called “The Life of Pablo” and signing with his G.O.O.D. music imprint. He goes on talk about how good it felt to give back to the Brooklyn housing projects where he was raised.
He loosened us with his wine, and pot brands, now Snoop Dogg hits us with his own wholegrain breakfast.
Snoopy turns cereal killer with Snoop Loopz, a boxed brekky that will drop at grocery stores through his Broadus Foods business.
Think gluten-free Froot Loops, with “more corn, more flavor and more marshmallows,” enthuses hip-hop entrepreneur Master P, who unveiled Snoop’s new snack food via his socials — accompanied with a cut of “Still A G Thang.”
Founded by Calvin Broadus (aka Snoop Dogg), Broadus Foods already boasts a range of Mama Snoop’s breakfast products, including cereal, oatmeal, grits, pancake mix and syrup, and supports charitable organizations, including Door of Hope.
In this full-length interview, Illmind shares his thoughts on winning two Grammy awards, the depths of his music catalog moving to Brooklyn about 12 years ago, and the way in which J Dilla inspired his style as a music producer. From there, the 41-year-old reflects back on working with 50 Cent and G-Unit for the first time before sharing what it was like to work with Lin Manuel on the soundtrack for “Moana” and the “Hamilton Mixtape.” As the discussion moves along, the New Jersey native shares his thoughts on why Kanye West chose to boycott the Grammys this year. Lastly, Ill Mind talks about working with heavy hitters such as Kendrick Lamar, Nicki Minaj, Jay-Z, and Beyonce.
Illmind came through for his first-ever VladTV interview, where he spoke about growing up in New Jersey, but having a strong connection to New York. He then spoke about J Dilla inspiring him to become a producer, and Illmind revealed that he copied J Dilla’s beats to learn how to make them and start producing. Moving along, Illmind opened up about 50 Cent’s “Make a Movie Out of Em” being the break-out song that he worked on, and he added that “The Morning” on GOOD Music’s “Cruel Summer” was another turning point in his career. After speaking about working with Little Brother, Illmind detailed getting a production management deal with G-Unit as 50 Cent was on top of his career. To hear more, including Illmind speaking about working with 50 Cent in the studio, hit the above clip.
In this clip, Illmind reflects back on signing a publishing deal that he should not have signed back in 2010. The iconic record producer states that the he signed the contract out of desperation because he needed the money. He also shares that anyone who intends on signing a publishing deal should get a lawyer first. From there, the New Jersey native reveals that he used to sell hip-hop beats for $25-50 before sharing that he now charges $50,000 per beat. This prompts Shirley Ju to ask the record producer how the track that he created for “The Morning” landed on the radar of Kanye West. To that, Illmind details the events leading up to the epic collaboration for the “Cruel Summer” compilation album and the doors that opened for him in the music industry afterwards. The 41-year-old then shares his feelings on Kanye West, the artist/producer before explaining why he looks up to him so much as a creator. Moving along, Illmind talks about being on one the first music producers to release his own brand of sound packs (back in 2012) for musicians to use with their production software. Lastly, Illmind gives the origin story for how he earned his stage name.
In this final clip from Math Hoffa, he started off speaking to Vlad about reaching out for advice after being caught in the middle of drama over his interviews. Math and Vlad then spoke about staying out of those types of situations, and they also addressed outside people getting mad at them. This led to Vlad addressing Soulja Boy being mad at him for interviewing the home intruder he shot, which Soulja spoke about in a viral VladTV interview.
In this clip, Fredro Starr talked about the meme that’s circulating which calls him the “Evil Pharrell” and how spot on that side-by-side of the famed producer and himself. He also gave his take on the older generation of rappers calling today’s generation trash. Fredro made the point that hip-hop is a young person’s game from the music to the fashion.
In this clip, Too Short talks about collaborating with Kelis on a song produced by the Neptunes called “Bossy.” He described the events leading up to the partnership and what it meant to him in the latter part of his career before Shirley Ju informed him that he has partaken in 20-30 gold-selling records as a guest feature. To that, the Bay Area rap legend names off some of his greatest collaborations that have earned him plaques such as his work with E-40, Jay-Z, Foxy Brown, and Snoop Dogg.
As the interview moves along, Too Short talks about the way in which his friendships with East Coast rappers blossomed in wake of his first retirement back in the 90s. The Oakland native attributes the friendships that he developed with rappers like Eric Sermon, Keith Murray and Redman. Then, he tells an interesting story about how he and Keith Murray hung out for an entire day, which eventually ended with the two of them going to an infamous nightclub called in NYC called “The Tunnel.” He reveals that Keith Murray had a razor blade in his mouth for the entire day until he spat it out at some point later that night. Lastly, Too Short shares the backstory for some of his favorite collaborations with East Coast rappers such as “Buy You Some” with Eric Sermon, before explaining his logic for working with a litany of unknown rappers all over the country.
In this clip, Brother Marquis spoke about the groundbreaking Supreme Court ruling in favor of 2 Live Crew that made parodies fair use. He discussed the gravity of such a ruling and the lasting implications in today’s media/music landscape that thrives off parodies as a source of content.