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Month: December 2018

Pricing Design Work & Creativity

Posted on December 14, 2018 by Phil Lam X

Confused about how to price creative services? Are you charging hourly versus value based pricing? Is there a better way to determine what is fair to you and fair to the client? Watch this video and see how much money you are potentially leaving on the table by not pricing the client. Price the client and not the job.

3:40 Why logos are worth more to some companies than others?
5:40 Price the client not the job
7:45 What does Blind charge to design a logo?
8:25 How do you quantify/justify the hours to a client?
9:45 Paula Scher’s approach
11:40 Pricing role play
13:20 Most entrepreneurs value time. Symmetry of logic.
21:20 Clients don’t choose the best option. They choose the least risky option.

Burger King Trolls McDonald’s

Posted on December 5, 2018 by Phil Lam X

MW-GZ596_whoppe_20181204102302_NS.jpg

Burger King is selling the Whopper for a penny if you order it within 600 feet of a McDonald’s using the new Burger King app. Terrific marketing and ad campaign!

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Recent Posts

  • Coca-Cola Takes Its Soda On A Spin With DJ Marshmello
  • Three Months After Opening, This Crypto-Themed Restaurant Is No Longer Accepting Crypto As Payment
  • Subway Employee Shot And Killed Over ‘Too Much Mayonnaise’ On Their Sandwich
  • Eddy Curry: Chicago Bulls Offered Me $400K A Year For 50 Years To Take A DNA Test, I Refused
  • TK Kirkland On Fake TK Kirkland YouTube Accounts Commenting On VladTV Videos, Causing Him Real-World Problems

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