Not all of us have had the chance to wear the McDonald’s uniform behind the counter, but that doesn’t mean we can’t rock it down the runway.
Finnish brand Vain is working in tandem with McDonald’s Finland to repurpose the fast-food restaurant attire into a collection of 27 stylish pieces for the fashion-hungry to don in their free time.
Vain takes the iconic branding of the Golden Arches and the signature black, red, yellow, and blue uniforms and turns them into something worthy of wearing down the street, or to a McDonald’s themed party. The lineup includes jackets, dresses, button-downs, sweaters, and accessories reimagined in never-before-seen silhouettes of the fast-food chain’s uniforms.
It takes dozens of people, expensive robots, and fancy cameras to bring a fast food commercial to life. But they use real food on set, so they work against the clock to film each take before it starts to wilt. We visit The Garage in Brooklyn, New York, to see how the crew films advertisements for clients like Hershey’s, Pepsi, and Domino’s.
Fashionistas might want to take a bite out of the yummiest item to have come out of Spring/Summer 2023 catwalks: a Lay’s potato chip bag.
The look was first teased by Balenciaga’s creative director Demna Gvasalia—often known simply as Demna—in June, when he attended Antwerp’s Royal Academy of Fine Arts’ graduate fashion show toting a pack of Lay’s Original Wavy Potato Chips. The appearance fueled tittle-tattle about whether a snack-themed purse was in the works.
Well, before the idea got stale, the luxury house finally confirmed the moreish it-bag during its muddied presentation at Paris Fashion Week, where a couple of models were seen clutching Lay’s-branded calfskin bags and looking like ultimate snacks.
It appears that Balenciaga’s snack ‘bags’ will arrive in a few “flavors,” including classic, lime, and salt and vinegar. Closeup visuals shared by high-fashion curator Lil Jupiter on Instagram reveal that “Balenciaga Paris” are also branded on the clutches.
The bag retains a crinkled silhouette, scrunching in the middle as if perpetually being held in someone’s hand.
It’s too early for pricing details to be out, but you just know it’s going to be worth multiple crates of snacks. The perk is that you can fill this clutch with as many potato chips as you want. This won’t be one of those bags that comes with 50% air.
We got an inside look at how Army Culinary Specialists are trained at the Joint Culinary Center of Excellence at Fort Lee, Virginia. Three to four thousand members of the Army and National Guard graduate every year from the eight-week course, which trains soldiers how to prepare a wide array of food in a variety of settings. After instruction in the techniques of cooking and baking, trainees prepare three meals a day for their fellow soldiers in an actual garrison kitchen. Training culminates outdoors, where trainees cook for hundreds of soldiers in the same mobile kitchens they could be cooking in if deployed. Insider spent five days at the Joint Culinary Center of Excellence, where we observed different classes at various stages of training.
He loosened us with his wine, and pot brands, now Snoop Dogg hits us with his own wholegrain breakfast.
Snoopy turns cereal killer with Snoop Loopz, a boxed brekky that will drop at grocery stores through his Broadus Foods business.
Think gluten-free Froot Loops, with “more corn, more flavor and more marshmallows,” enthuses hip-hop entrepreneur Master P, who unveiled Snoop’s new snack food via his socials — accompanied with a cut of “Still A G Thang.”
Founded by Calvin Broadus (aka Snoop Dogg), Broadus Foods already boasts a range of Mama Snoop’s breakfast products, including cereal, oatmeal, grits, pancake mix and syrup, and supports charitable organizations, including Door of Hope.
These sneakers aren’t just made for walking — they have actual beer in them, and even come with a bottle opener.
Heineken Silver, the brand’s latest easy-to-drink brew, is launching a pair of sneakers that are kitted out with statement-making features.
Known as Heinekicks, these sneakers have discreetly built into the tongue a cool removable metal bottle opener. Yup, it’ll come in handy when you urgently need to crack open a bottle of beer, and don’t want to keep a spare bottle opener in, say, your pocket or your bag.
The Heinekicks’ most unique feature, though, is a see-through cushioned sole that has been injected with Heineken Silver beer, touted as the first of its kind in the world. After all, why walk on terra firma when you can walk on beer?
You may not be able to drink the beer from your shoes (obviously), but according to Heineken, “the soles provide the wearer with an unexpectedly smooth and unique sensation when on the go”.
To find out if that really is the case, you’ll need to be one of the lucky few in Singapore to get your paws on these sneakers. But it won’t be an easy feet, sorry, we mean, feat. There are only 32 pairs of Heinekicks in the world, and only seven will be made available in Singapore in the fourth quarter of the year.
Yahoo Finance Live checks out Coca-Cola’s decision to discontinue Sprite’s signature green plastic bottle on cut down on its environmental footprint.
DAVE BRIGGS: All right, before we go, a little food news roundup. Some headlines out there. Soft drink Sprite is retiring its classic green plastic bottles in favor of a clear plastic bottle starting August 1. Coca-Cola announcing the change Wednesday and pinned it on an effort to become more environmentally responsible. The clear plastic is more easily recycled and made into new bottles. So going green by ditching green, Seana. Does it bother you?
SEANA SMITH: It bothers me a little, but I think it’s something that I’ll be able to get over. I’m so used to seeing those green bottles. I don’t think I’m as opinionated about this as maybe our EP, Val, was this morning. She used the word– she was like, that’s disgusting. I’m never drinking Sprite again. So I don’t think I’m necessarily that far, but Rachelle, what about you?
RACHELLE AKUFFO: I mean, I do get it that yes, it does make it easy to just have the clear bottles and recycle them. But it’s like, these are the things that you cherished and grew up with. So it’s sad to see them go. But I mean, I guess at least, it’s for good reason, you know.
DAVE BRIGGS: Listen.
RACHELLE AKUFFO: I can’t really complain.
DAVE BRIGGS: Recycling plastic bottles is one of the greatest crises our world faces, so anything that helps curb that a little bit, I am on board with. We don’t hear enough about it.
Fast food chains often operate differently in different countries: different menu items to fit local tastes, different names to fit local dialects, different promotions to appeal to a different audience. Last year, Wendy’s returned to the United Kingdom for the first time in over 20 years, and by last month, the burger chain opened their eighth British location in the hip London neighborhood of Camden. This time, however, Wendy wanted to make a lasting impression in an area known for music and fashion — and the resulting Emo Wendy has certainly captured the internet’s attention.
Originally part of a Camden street art mural — and now adorning the outside of the new Wendy’s — is a depiction of the chain’s iconic redhead but with what the brand calls a “flowing emo fringe” instead of her usual pigtails. The actual restaurant opened back on June 28, but photos of Emo Wendy have emerged as a social media meme in the last few days as more people have gotten a chance to snap pics of the restaurant’s exterior.
So what happened in Wendy’s life that made her switch her style? The whole thing is actually an advertising campaign. Back in June, Wendy’s teamed up with the ad agency VMLY&R and the artist platform Camden Open Air Gallery to design three new mascots that fit the Camden vibe. Three different looks were designed in total — punk, bouffant quiff, and emo — and Twitter followers were then asked to vote on which Wendy should be the face of the Camden location.
For years, fast-food enthusiasts have had a chip off their shoulders. Sometimes there’s too much ketchup on their French fry, rendering it a flabby mess. At other times, it’s barely there. And don’t get them started on the concept of double-dipping.
Heinz UK claims to have the perfect solution to end this fries-stration for good: ‘Spoon Friez’. As their name suggests, they’re fries in the shape of spoons.
According to the condiment maker, the mouths of spoons are just the right size to carry the perfect amount of ketchup for the ultimate eating experience. “Carbs in the shape of a spoon? Fry-nally,” the brand tweets.
LADBible reports that the company began dipping into (or scooped into?) the idea of making edible cutlery after a self-conducted survey that revealed 95% of consumers would rather not eat their fries if there was no sauce. The research also found that 84% were annoyed at how they couldn’t nail the perfect potato-to-ketchup ratio.
Unfortunately, you won’t be able to find Spoon Friez at your favorite fast-food joint. Heinz only gave them away as part of a sweepstakes for National Fries Day, which falls on July 13 each year. The fact that that’s a Wednesday this year, and not a Friday (Fry-day, get it?), is kind of infuriating.
Coca-Cola has another new flavor. This time, it got some help.
The latest product out of Coca-Cola Creations — Coke’s innovation platform, which brought us starlight and pixel-flavored sodas — is a collaboration with Marshmello, a masked DJ and electronic music producer.
If you think the artist worked with Coke to develop a marshmallow-flavored beverage, you’re wrong. Instead, the new flavor has notes of strawberry and watermelon, Marshmello’s favorites.
“For our third Coca-Cola Creations drop, we sought to add an unexpected remix of flavors to a great Coca-Cola taste,” said Oana Vlad, senior director of global strategy at the company, in a statement announcing the collaboration Wednesday.
“We created a vibey blend of my favorite flavors in this all-new mix,” Marshmello said in a statement. “I think it tastes amazing and I hope fans love it too.”
The new flavor, which also comes in a zero-sugar variety, will be available for purchase starting on July 11 in the United States for a limited time. It will be offered in other countries later this summer.
It’s vital for Coca-Cola (KO), which has discontinued beloved but outdated drinks like Tab, Odwalla and Honest Tea, to get young consumers excited about its core product, Coke. Coca-Cola Creations, which launches digital experiences along with the limited-edition flavors, is designed to help do that.
So far, the flavors have been … abstract.
Starlight was “inspired by space,” the company said in February, describing it as having “notes reminiscent of stargazing around a campfire, as well as a cooling sensation that evokes the feeling of a cold journey to space.”
Byte, the second flavor, “makes the intangible taste of the pixel tangible,” said Vlad when it launched in April.
Compared to space and pixels, strawberry and watermelon are perfectly mundane. And the idea of partnering with artists on products featuring their favorite flavors is not new, at least in the fast food world.
McDonald’s (MCD) has had success with its celebrity meals, versions of artists’ preferred orders that are available for a limited time. The burger chain has teamed up with Travis Scott, BTS and Saweetie, among others. Burger King has followed with its own celebrity deals.
For Coca-Cola, this is the first time a beverage has been created with an artist, the company said.