Boyce Watkins: Tech N9ne Declined A $60M Deal B/C He’s His Own Boss

Leading scholar and social commentator, Dr. Boyce Watkins of Financial Juneteenth offers his perspective to VladTV as it relates to Hip-Hop’s MCs earnings and how they manage their money. The conversation soon centered on the self-made independent artist Tech N9ne – who Boyce Watkins feels is one of “the greatest rappers in the world right now” – and how he successfully made the Forbes’ 2014 Hip-Hop Cash Kings List.

“Tech N9ne is a brother out of Kansas City, MO who is killing it…he actually turned down a deal for $60 million,” shares Dr. Boyce before adding, “A lot of the reason that he can turn down deals of that magnitude is because Tech has figured out the secret of how to make your own money.”

That comment is soon expounded upon when the analyst offers that “you don’t have to go through any industry begging and borrowing and asking people for an opportunity – you can create your own. And the best thing about being independent is when you sign yourself you’ll never fire yourself.”

Dr. Boyce later contends that the “Anghellic” lyricist’s business acumen has helped him to create his burgeoning empire. “He’s truly different not only in terms of his amazing rapid fire lyrical style, but in the way that he’s been able to monetize his ability in such an effective way.” Make sure you watch the entire clip to find out the “Three Tech Tips” that everyone needs to know in order to make the most money from your business and why Dr. Boyce Watkins feels that “walking away from education is the hugest mistake that any human being could ever make.”