A More Diverse Workplace Is Good for Society, and for Business — Creative Director Justin LaBaw-Rivers’ Experience as an African American Graphic Designer

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Nonette Llabres spoke with Justin about his solidarity with the Black Lives Matter movement, his experience as an African American designer, the need for more diversity in agency leadership roles, and taking inspired action to balance working for yourself and making a difference in the world.

It’s very common to not have enough diversity, especially in the traditional creative agency world. One figure I’ve seen is that only 10% of workers on agency teams are people of color.

All of them want the same thing as I do — we want to create really dope products that can change the world and work with fun people at the same time.