Joe Rogan’s podcast moving exclusively to Spotify on multi-year $100 million deal — and it’s the platform’s latest addition to the podcast empire it’s building to compete with Apple and Google

The Joe Rogan Experience, which is downloaded nearly 200 million times per month and makes $30 million annually, will only be uploaded to Spotify starting in September. Rogan’s YouTube channel will no longer host full episodes.

 

It’s a victory for Spotify, which is aggressively building out a podcast empire to compete with the likes of Apple and Google. The deal is reportedly worth over $100 million.

Link:
https://www.businessinsider.com/joe-rogan-experience-podcast-spotify-exclusive-2020-5