The Othe’R’ Side [Honda Branding]

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Incredibly clever branding for the new 2015 Honda Civic Type R. Check out the video. Click down below and and press “r” throughout the video. It’s a wonderful display of interactive design.

I’m sure the “r” key functionality is due to some type of HTML5. The mirroring footage and storyline are also great as well.

https://www.youtube.com/user/HondaVideo .

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